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August
14th., 2002
Issue #202
ISSN 1444-2027
Contents
1. Sponsor's Message -
Get Their Attention With A Slide
Show: Free Script -
Seek, And Ye Shall Find -
Cluetrain
Manifesto Theses #8, #9, #10
Internet' eBook. -
Spyware Links
-
Free Training
Course of the Week: Negotiation-
Closing The Deal - E-Commerce
Term of the Week: ZIP or .zip
5.
Classified Ads Master
the Big 3 of Product, Site-selling,
and Traffic-building, and there's simply no way to
fail. Ninety-nine
out of a hundred sites still don't get the order.
Here's how to join the profitable 1% Get
your Free
Trial Download today! 2.
First Word Hi
All! We
return to the important subject of online marketing of offline businesses again
this week, with a Product Review of Sharon Fling's eBook 'How To
Promote Your Local Business On The Internet'. If you have any interest in the
subject, have a good look at this one. Thought
For the Week: "A
wise man will make more opportunities than he finds." -
Francis Bacon Get
Their Attention With A Slide Show: Free Script Most
business websites could use a lift. If you'd like to do better at gaining and
holding your visitors' attention, why not give them a slide show? Willmaster's
Popup Slide Show could be just what you want. Perhaps you want to give
step-by-step instructions for placing an order. Maybe you want to show photos of
a multi-stage process. Maybe how to assemble your product. Even a series of
testimonials. In any situation where the information is best broken down into
bite-sized chunks, Popup Slide Show will work for you. This
is another great free script from William Bontrager of Willmaster. See a demo,
and download the script, at http://willmaster.com/possibilities/demo/slideshow.shtml Seek,
And Ye Shall Find That's
what they say, and they're right. If you don't go looking, you're not likely to
find. And what happens when you don't find what you want? You go somewhere else
to seek. Sadly, so do your website visitors! There are a number of ways to
help your visitors find information on your site. Well-written, well laid out
pages are a start. Good navigation helps. A site map can help those who are a
bit more savvy. And let's not forget a Search function on your site. No, don't
knock it. There's a good chance that your visitors actually found your site
using a Search function from somewhere else! If
you'd like to add Search to your site, Atomz is the one we chose for WME. It
works well, looks good, gives relevant results, and the price is right...Free,
if your website is under 500 pages. To learn more, just visit http://www.atomz.com/search/trial_account.htm Cluetrain
Manifesto Thesis #8, #9, #10 "These networked
conversations are enabling powerful new forms of social organization and
knowledge exchange to emerge." "As a result, markets
are getting smarter, more informed, more organized. Participation in a networked
market changes people fundamentally." Read
the whole Cluetrain
Manifesto at http://www.webmarketingezine.com/cluetrain.htm WME
Supported By... Product
Review: 'How To Promote Your Local Business On The Internet' eBook. The
'Web Marketing' field can be very inbred. Web Marketing 'Guru's' who never
marketed in the real world abound. Much of what is written and preached reminds
me of the worst elements of MLM- selling people on the idea of selling people,
on the idea of...you know what I'm getting at. Somewhere along the line, it only
makes sense when there is a real product, with real value to a real customer.
That's what real-world marketing is about. Having
been a real-world Marketer for 40 years (I started VERY young!), I was happy to
read of Sharon Fling's new eBook, 'How To
Promote Your Local Business On The Internet'. Any common-sense advice that helps
small and medium sized local businesses use the immense Marketing power of email
and the Internet would get my strong support. The excerpts printed in her free
ebook (download a copy at http://www.WebMarketingEzine.com/downloads/mylbo.exe),
and her article which we printed last week, made me think the advice would be
good. I got my own copy, and it was! 'How To
Promote Your Local Business On The Internet' should be owned by every real-world
business. There wouldn't be 5% of businesses that use email and the internet
anywhere near as effectively as they could right now. Does that include you? If
it does, it's costing you money today, and it will cost you bigtime in the
future if your competition wakes up first. My advice? Get in first, with the
no-nonsense, profit-boosting ideas Sharon shares in her book. You'll not only
find the advice good, but the layout's very easy to read- it's reminiscent of
Ken Evoy's style in that bible of Web Marketing, MYSS. There are plenty of
useful resources and links in Sharon's book, not to mention some excellent
bonuses. Just
throwing up a website isn't enough to harness the power of this new technology.
Sharon correctly nominates email as the 'Killer App' that will make all the
difference. Apply the lessons in this eBook to your real-world business, and
your investment will be returned many, many times. To learn more about boosting
YOUR local business, just visit http://www.webmarketingezine.com/cgi-bin/a/t.cgi?loc (Disclosure:
I am an Affiliate for Sharon's book) Spyware
Links This
week's issue of Dennis Gaskill's great 'Almost a Newsletter' features a number
of sites related to the growing problem of Spyware, personal privacy, and Internet security. Have you ever
wondered where spam comes from? Spyware can be one source. To
subscribe to Dennis' award-winning 'Almost a Newsletter', just visit his
home page, at http://www.boogiejack.com WME
Supported By... Professional
Web Design Secrets the Pros Don't Want You to Know... "Finally,
a Web design course that makes total and complete sense! Web
Design Mastery will quickly become the "Bible" for
anyone who wants to build a website. Totally top shelf!"- Rick Beneteau Nothing
is left to the imagination...Web
Design Mastery takes you step by step through the entire process.
Don't miss out on the special, introductory price, or the bonuses, click
here! This
4-hour course is for anyone who wants to get the most out of using smart
negotiating skills in business or daily situations, and explains how to get past
emotional blocks into the final stages of offers and counteroffers to close a
negotiation. To
take this, and many other free training courses, visit E-Commerce
Term of the Week: ZIP or .zip
-Source:
NetLingo- The Internet Dictionary http://www.netlingo.com WME
Supported By... Know Your Perfect
Price... In 50 Minutes
Invest less than an hour of your time -- the MYPS! system will mathematically generate a pricing strategy you can truly have confidence in... and it will show you why. Find
out how to maximise YOUR profits. Today. Just Click Here! In
Trouble
How
Much Is One Good Sales Letter Worth To Your Business? Make
Your Site Sell- The Most Important Free Download You'll Make FREE
five lesson class shows you how to improve the your results WOMEN!
THIS LIST IS FOR YOU! THE BALANCED WOMAN! Send a blank email to; [email protected] Read
about your business's future at: Improve
Your Search Positions-Get your FREE WebPosition Software Earn
Advertising Income From Your Website Or Mailing List! Article
Announce - The Free Writer & Publisher Connection Your
own infoproduct? Take the FREE InfoProduct Masters course! Serious
about writing that book? Look at this site! Become
a high-earning Affiliate-take The Affiliate Masters course
Submitting Your
Site To The Open Directory by Sumantra Roy This week's Feature
Article can be viewed online at http://www.webmarketingezine.com/searchengines/se9.shtml
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